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基于对我国家电行业更深的理解以及对自身优势资源的合理配置,2000年,江苏新科集团明确制定“铸数字化新科,走国际化之路”的转型战略。时至今日,新科数字化和国际化的新形象已然确立,两项支柱产业生机勃勃,齐头并进:消费电子产品品类众多,家用DVD、移动DVD国内龙头地位不可动摇;以空调、洗衣机为主的家电产品深受欢迎,市场地位稳固提升。在影碟机行业,新科堪称长青树,进入DVD时代,新科又大胆引领
Based on a deeper understanding of China’s home appliance industry and the rational allocation of its own advantageous resources, in 2000, Jiangsu Xinke Group clearly formulated a transformation strategy of “casting a new digital section and taking the road to internationalization”. Today, the new image of Shinco’s digitalization and internationalization has been established. The two pillar industries are full of vitality and go hand in hand: There are numerous categories of consumer electronics products, and home DVDs and mobile DVDs are unshakable at home; home appliances based on air conditioners and washing machines It is very popular and the market position has been steadily improved. In the DVD player industry, the new branch can be called the Evergreen Tree. Entering the DVD age, the new division boldly leads