最近一段时间以来在我身边有大量的朋友换新车,也有不少读者来信咨询。每当向我咨询买车事宜总免不了把“性价比”挂在嘴边,几乎无一例外。其实不论中国还是外国消费者,在进行各种消费行为的时候都会最优先考虑“性价比”这个有趣的比例。就拿我们最常见的汽车举例,汽车生产厂商针对汽车消费者制定厂商指导价格的时候其实就是个斗智斗勇的事。一般某款新车上市之前都会先投放顶配车型,加装各种高端配置 Recently, a large number of friends around me have changed hands for new cars. Many readers have also sent letters to consult with us. Whenever I consult the car to buy the inevitably the “price” hanging around, almost without exception. In fact, no matter China or foreign consumers, when carrying out various consumer behavior will be the highest priority “cost ” this interesting ratio. Take our example of the most common car. It is a bit of a witsickness for automakers to formulate manufacturers’ guide prices for car consumers. Generally a new car will be put before the launch of the top with models, install a variety of high-end configuration