Web2.0已经成为一个新营销时代的符号,在这个“所有行业都是娱乐行业”的年代里.Web2.0基础上的互动娱乐营销也正掀起一场全球性的营销革命,成为企业推广的一个主流手段。去年第13届广告节上,海外人士评价中国的“第一娱乐门户”猫扑网在互动营销领域表现极为出色,“中国的互动营销已经走到了 Web 2.0 has become a symbol of a new marketing era, where ”all industries are the entertainment industry.“ Interactive Entertainment Marketing, which is based on Web 2.0, is also setting off a global marketing revolution as a business A mainstream tool for promotion. In the 13th Festival last year, overseas people commented on China’s ”First Entertainment Portal“ and ”Mop Network“ performed extremely well in the field of interactive marketing. ”China’s interactive marketing has come to an end