典型报道在国内新闻业的发展历程中是一道独特的风景线。甘惜分教授认为:“典型报道是指对具有普遍意义的突出事物的强化报道……典型报道的强化,有些是根据上级当时的中心工作或受众的反应,由新闻机构着意形成的”。(1)我国的典型报道发端于早期空想社会主义者的“典型示范”,师承苏联的“典型宣传”(2)之后又融汇了毛泽东典型思想方法及典型工作方法(3)。而这也为其日后的各个发展阶段打上了较为深刻的政治宣传烙印。 Typical stories in the development of the domestic journalism is a unique landscape. Professor Gan Xi-fu points out: “A typical report refers to an enhanced report of prominent things of general significance.... The strengthening of the typical report is based on the deliberate formation of news agencies based on the central work or the audience’s reactions at that time.” (1) The typical reports of our country originated from the “typical demonstration” of early Utopian socialists. After the “typical propaganda” of the Soviet Union (2), they combined the typical methods of Mao Zedong and the typical working methods (3). And this marks a profound political propaganda mark for all stages of its development in the future.