营销只要把握住娱乐的人性需求,它的诱惑性和冲击力就是巨大的。无论是西方或东方,越来越多的营销人员开始关注营销链的人性化细节,务求让它在各个关键点上体现出审美情趣、激情亢奋、个性飞扬和流行气质,使产品和服务表面的收敛与内在的张扬得以传播,其结果,将使娱乐营销成为当代最具发展潜力的分支。谁能拒绝这个新鲜营销的终极诱惑?!能打动消费者的娱乐营销,其特性如下: As long as marketing seize the human needs of entertainment, its temptation and impact is enormous. Whether in the West or in the East, more and more marketers are beginning to pay attention to the humanized details of the marketing chain, so as to make it show aesthetic appeal, passionate excitement, individuality and pop temperament at every key point so that the products and services on the surface Convergence and internal publicity can be spread, as a result, entertainment marketing will become the most potential development of the current branch. Who can reject the ultimate temptation of this fresh marketing? Can impress consumers entertainment marketing, its characteristics are as follows: