消费主义,20世纪以来盛行的一种利益最大化的思想,不但潜移默化的影响着人们的价值观和消费观,也引导了设计的发展方向,使设计不再理性与单纯,面对愈演愈烈的消费主义,现代设计该如何应对,其出路又在哪里,才能回归新时期下的设计本质。 Consumerism, a concept of maximizing profits prevailing since the 20th century, not only influences people’s values ​​and attitudes of consumption in a subtle way, but also guides the development direction of design so that design is no longer rational and simple. In the face of ever-increasing consumerism How to deal with modern design, where is the way out, in order to return to the nature of the design under the new era.