论文部分内容阅读
越来越成熟的大数据技术驱动了现代企业的发展稻刨新。然而,尽管很多企业通过技术手段采集存储了大量数据甚至已应用了很长时间,但在如何使用数据方面仍然存在许多误区。大数据探索和分析中的误区第一,大多数企业使用大数据进行确认,而非探索和发现。大数据技术使企业可以更多地了解业务问题的潜在原因,关注以前忽视的客户行为,明确目标受众,同时能够预测市场的未来和趋势,还可以对流程、产品设计进行微调,以提高效率和优势。然而,许多企业的领导甚至是IT
More and more mature big data technology has driven the development of modern enterprises. However, while many enterprises have even taken a long time to acquire and store a large amount of data through technical means, many errors still exist in how to use the data. Misunderstandings in big data exploration and analysis First, most organizations use big data to identify, not explore, and discover. Big Data technologies enable organizations to understand more about the underlying causes of business problems, focus on previously overlooked customer behavior, identify target audiences, anticipate market trends and trends, and fine-tune processes and product designs to improve efficiency and Advantage. However, many business leaders are even IT