论文部分内容阅读
随着我国加入世界贸易组织,国内汽车销售行业得到飞速发展,国内汽车市场与国际市场接轨,经济全球化对中国市场造成了一定程度上的冲击,给国内的销售行业带来了一定的风险,国内汽车销售市场面临着机会与风险并存的局面,随着市场的成熟,国内汽车销售市场细分日趋成熟,导致企业竞争更加激烈,汽车销售商只有洞察市场的机遇和企业的规模和经营状况,加强对市场的研究调查,随时关注汽车销售行业的风险,才能提高市场敏锐度,使企业立于不败之地,本文从汽车行业内部控制点进行简单的分析,探讨加强风险管理的方法。
With China’s accession to the World Trade Organization, the domestic automobile sales industry has witnessed a rapid development. The domestic automobile market is in line with the international market. Economic globalization has exerted a certain impact on the Chinese market and brought certain risks to the domestic sales industry. With the maturity of the market, the segmentation of the domestic automobile sales market is maturing day by day. As a result, the competition among enterprises is fiercer. Only the opportunity for car dealers to gain an insight into the market and the scale and business conditions of the enterprises, Strengthen the research on the market, keep an eye on the risks of the automobile sales industry in order to improve market acumen and make enterprises invincible. This article analyzes the internal control points of the automobile industry and discusses ways to strengthen risk management.