“这是一个最好的时代,这是一个最坏的时代。”用这句话形容如今白酒经销商的处境,最合适不过。9月,秋意渐浓,暑热未消,但白酒业却是一片寒冬。在今年白酒市场整体萎缩的形势下,原本希望趁着中秋旺季翻身的白酒经销商再次遭遇冷场,国内礼品市场的变革,更让整个白酒市场雪上加霜。如此情形,对白酒经销商而言,或好或坏,是挑战,更是机会。以五粮液经销商银基集团为代表的大经销商互相倒 “This is the best time. This is the worst era.” Using this sentence to describe the situation of liquor dealers is the most appropriate. In September, the autumn mood gradually became stronger and the heat was not eliminated, but the liquor industry was a cold winter. In this year’s overall shrinking of the liquor market, liquor distributors who had hoped to take advantage of the Mid-Autumn Festival’s turning point once again encountered a cold market. The reform of the domestic gift market has further exacerbated the entire liquor market. In this case, for a liquor distributor, whether good or bad is a challenge, it is an opportunity. Large dealers represented by Wuliangye distributor Silver Base Group pour each other