信誉对于企业生存壮大的重要性无须多言，怎么定位都不过分。但仅仅认识到还不够，关键在于怎么做。前不久，《经营与管理》杂志社牛社长和我陪同作家蒋子龙先生与天津天铁冶金集团老总刘志嘉先生聚谈。在谈到当前国企普遍难办，而“天铁”作为老国企这几年却获得了快速发展时 The credibility of the importance of business survival Needless to say, how to position too much. But only realize that not enough, the key is how to do it. Not long ago, Mr. Niu Zilong, a president of Operation & Management magazine and my accompanying writer, met with Mr. Liu Zhijia, chief executive of Tianjin Tiantie Metallurgical Group. When it comes to the current state-owned enterprises are generally difficult to do, and “Tien Tie” as the old state-owned enterprises have achieved rapid development in recent years