传统零售行业的发展困难问题并不是受到了电商的冲击,而是要面对顾客和商业环境的变化对零售业的发展,根据时代的发展改变改变商业形态近些年来,传统零售行业发展受到了限制,受到整体经济的调整以及电商的强力冲击等方面的影响,尤其是电商的冲击对传统零售业影响巨大,尤其当前的消费市场中的“展厅现象”:消费者会在实体店中看好商品,然后在网上购物,网上商业与实体店之间商品的价格差异正是导致“展厅现象”出现的 The development of the traditional retail industry is not the problem of hardship by the impact of e-commerce, but to face the changes in customers and the business environment for the development of the retail business, according to the development of the times to change the business model changes in recent years, the development of the traditional retail industry by In particular, the impact of e-commerce has a huge impact on the traditional retail industry, especially in the current consumer market. “Consumption Phenomenon”: Consumers will be affected by the changes in the overall economy and the strong impact of e-commerce. Optimistic about the store in the store, and then online shopping, online commerce and physical stores the price difference between the goods is precisely the result of “showroom phenomenon ” appear