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做好科普期刊的发行与经营工作,是提高科普期刊经济效益最为有效的手段之一。文章以《农村新技术》为例,分析了当前科普期刊发行与经营工作存在的问题,并提出相应的发行与经营策略。
To do a good job of publishing and managing popular science journals is one of the most effective ways to improve the economic benefits of science journals. Taking “new rural technology” as an example, the article analyzes the problems existing in current issue and management of popular science journals and puts forward the corresponding issuance and management strategies.