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市场需求瞬息万变,如何加速产品的更新换代与之适应?有以下十策可资选用: 1.开拓性策略。即以强有力的研究举措推动新产品尽快投产,以高技术、低成本在市场竞争中占据有利地位。美国“十佳企业”惠普电子公司设有庞大的研究机构,每年以销售额的8—10%的研制费用从事新产
The market demand changes rapidly, how to accelerate the upgrading of the product to adapt to it? The following ten strategies can be selected: 1. Pioneering strategy. That is, with strong research initiatives to promote new products to be put into production as soon as possible, and occupy a favorable position in the market competition with high technology and low cost. The United States “Top Ten Enterprise” Hewlett-Packard Electronic Company has a large research institute, which is engaged in new production every year at a development cost of 8% to 10% of sales.