如果一个商圈已经有9个婴童店,这时候你怎么进入?一个典型的婴童零售商会做前测,历时一个月,有的人甚至磨磨蹭蹭调查上两三个月。而国际上卓越的零售商在这个时间里已经派团队到社区里去做前导了,用一定的交流方式跟社区互动,告诉对方我要来了:我的建筑给你的社区带来什么变化,我会带来什么样的产品和服务,你有什么样的需求也可以预先告诉我。这样做让整个社区毫无压力,非常平缓地开始与你这个品牌接触。这才是一个优秀的零售商要做的事情。但是今天我们很多 If a shopping district already has nine baby-care stores, how do you get in at this time? A typical baby retailer will do the pre-test for a month, and some people even rub the investigation for two to three months. Internationally renowned retailers at this time have sent teams to the community to take the lead, interacting with the community in certain ways of communicating, telling each other that I am coming: what changes have my building made to your community, What kind of products and services will I bring and what kind of demand you have? Doing so gives the entire community stress-free and very gentle start with your brand. This is what a good retailer needs to do. But today we are a lot