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具有创新特性的企业家一般更为倾向于在本企业采用创新事物,集群企业电子商务产生的一种重要模式就是基于企业家创新而来的。企业家的这种创新特性表现为企业家的创新精神、企业家掌握的电子商务知识以及企业家对采用电子商务的态度。同时,基于企业家创新的集群企业电子商务产生过程还受到客户、政府部门、信息技术服务商等外在因素的影响。
Entrepreneurs with innovative features are generally more inclined to adopt innovative things in the enterprise. An important model of cluster enterprise e-commerce is based on entrepreneurial innovation. This innovative feature of entrepreneurs is manifested in the entrepreneurial spirit of entrepreneurship, the e-business knowledge that entrepreneurs possess, and entrepreneurs’ attitudes toward adopting e-commerce. At the same time, the cluster e-commerce production process based on entrepreneurial innovation is also affected by external factors such as customers, government departments and information technology service providers.