名牌,是一种工艺精湛、内美外秀、质量稳定、服务可靠,在市场上具有较强的竞争力和知名度,并受法律保护的商品.她,自身就是一种财富,是企业的无形资产.据美国《金融世界》杂志报道:世界名牌“可口可乐”商标价值为360亿美元,“万宝路”商标价值为330亿美元,“雀巢咖啡”商标价值为120亿美元.可见,拥有名牌就拥有财富,拥有市场;拥有名牌,就拥有企业发展的燃料和血液.难怪可口可乐公司总裁曾自 Famous brand, is a superb technology, the United States outside the show, the quality is stable, reliable service, in the market with strong competitiveness and visibility, and protected by law .She is a wealth in itself, is the invisible enterprise Assets.According to the United States, “Financial World” magazine reports: the world famous “Coca-Cola” trademark value of 36 billion US dollars, “Marlboro” trademark value of 33 billion US dollars, “Nestle coffee” trademark value of 12 billion US dollars.Factory, Wealth, have the market; owned brand, it has the fuel and blood business development. No wonder the president of Coca-Cola had since