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央视二套推出的早间大型资讯节目“第一时间”已亮相数月,步其后尘的东方卫视早间新闻“看东方”也悄然登场,与央视新闻频道的早新闻构成三驾马车,在长三角电视领域形成早间新闻三足鼎立之势。三者相较,各有千秋。央视新闻频道早新闻保持着一贯的沉稳风格,“看东方”欲以海派风格赢得观众,而央视二套“第一时间”狭路冲突,奋起突围,在常态中求变化,在变化中求创新,带来了些许亮色,闯出一条自己的路子。当人们清晨从梦中醒来,看到亮丽而清新的“第一时间”油然而生
CCTV launched two large-scale morning information program “the first time ” has been unveiled for several months, its follow-up of the Oriental Morning News “Look East ” also quietly debut, and CCTV News Channel early news constitute three Carriage carriage, the formation of the morning news in the Yangtze River Delta television tripartite situation. The three are different. CCTV news channel has always maintained a consistent style of steady news, “see the East,” want to win audiences style of Shanghai style, and CCTV two sets of “first time” narrow road conflicts, rose to the ground, seeking change in the normal, at Seeking innovations in change has brought some bright colors and made its own way. When people wake up from their dreams early in the morning, they see beautiful and fresh. “The first time” arises spontaneously