现代媒体是伴随着资本主义的兴起和商品经济的发展而成长起来的,作为一种具有意识形态属性的文化产业,它受经济基础的制约,反过来又影响经济的发展。因此,传媒与资本市场有着密切的联系,与作为市场主体的企业有战略合作的关系。可以说,没有现代资本高速流动和高度运作,没有现代 Modern media grew up with the rise of capitalism and the development of commodity economy. As an ideological property culture, it is constrained by the economic base, which in turn affects economic development. Therefore, the media has close ties with the capital market and has a strategic and cooperative relationship with the enterprises that are the main players in the market. It can be said that there is no modern high-speed flow of capital and highly operational, there is no modern