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无论是WTO还是市场营销,都是近年来在各种媒体上出现频率很高、同时也是我国企业的管理者们耳熟能详的词汇。那么这两个词汇究竟是何种关系?它们对我国企业及其未来的发展又意味着什么? 加入WTO,对我国是有利有弊,但从长远利益来看,总的趋势是利大于弊,这也就是为什么我国政府要花大量的时间和精力来最终促成我国加入WTO。加入WTO对我国的经济发展,尤其是长远可持续发展的深远意义和对我国企业步入现代化管理、提高企业的综合竞争力的积极意义,已经有许许多多文章探讨和论述过了。本文仅从市场营销的角度,探讨一下WTO将对我国企业产生
Both the WTO and the marketing are the most frequent occurrences of various media in recent years and are also familiar to the managers of Chinese enterprises. What is the relationship between the two terms? What do they mean for the development of our country's enterprises and their future? The accession to the WTO has both advantages and disadvantages. However, in the long run, the overall trend is to outweigh the disadvantages. This is why our government spends a great deal of time and effort to eventually bring China's accession to the WTO. The accession to the WTO has far-reaching significance for the economic development of our country, especially for the long-term sustainable development, and has positive implications for our country's enterprises to enter the modern management and improve the overall competitiveness of enterprises. There have been many articles discussed and discussed. This article only from the marketing point of view, to explore the WTO will produce for our enterprises