随着互联网技术的发展越来越成熟,网络媒体把信息开放与共享的理念带给了传统媒体,传媒间从单纯的竞争发展到了有意识的合作。网络媒体对报纸、广播、电视等传统媒体产生了深刻影响,它们在互动共生中相互促进,共同成长。围绕着网络传媒,媒体资源被整合,跨媒体传播的大同时代就要到来了。 With the development of Internet technology, the media has brought the concept of information openness and sharing to the traditional media. The media has developed from pure competition to conscious cooperation. The online media has had a profound impact on the traditional media such as newspapers, radio and television. They are mutually reinforcing and grow together in the interactive symbiosis. Around the network media, media resources are integrated, cross-media communication is coming.