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甘肃与广东的中国名牌产品数量相差81倍“一条用最好的阿尔巴斯羊绒制成的帕斯米尔围巾,我们卖给国外服装企业大约2000到4000元,他们拿去贴上自己的品牌,转手就卖到20倍逾我们的价格”,内蒙古鹿王羊绒有限公司副总裁助理仝恒讲这番话时不乏无奈。无奈的背后是品牌的巨大差距。这也是《瞭望新闻周刊》记者跟随商务部“西部品牌开发行”推广团从陕西、甘肃、宁夏到内蒙古,历时廿余天。最切身的感受。从统计数据来看,国内的情况是,在900余个中国名牌产品的地区分布中,陕西只有9个,鹿王所在的内蒙古有7个,宁夏、甘肃均仅有2个,而东部的广东仅一省就有163个。
Gansu and Guangdong, a 81-fold difference between the number of Chinese brand-name products “A made of the best Alsace Cashmere scarves, we sold to foreign apparel companies about 2000-4000 yuan, they take to affix their own brand, Change hands to sell more than 20 times our price, ”Inner Mongolia Deer Cashmere Co., Ltd. Vice President Tong Heng talked about these words no lack of helplessness. Behind the frustration is the huge gap between the brand. This is also “Outlook Newsweek” correspondent to follow the Ministry of Commerce “Western Brand Development Bank” promotion group from Shaanxi, Gansu, Ningxia to Inner Mongolia, which lasted more than twenty days. The most personal feeling. Statistics from the statistics, the situation in China is that in the geographical distribution of more than 900 famous brand products in China, there are only 9 in Shaanxi and 7 in Inner Mongolia where Deer Wang is located, with only 2 in Ningxia and Gansu, while in eastern Guangdong There are 163 in only one province.