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力图对企业经营管理做出更加深刻的分析和更加合理的解释,这就是西方管理理论在上个世纪的最大突破——企业文化理论(也称为组织文化或公司文化)。企业文化理论是对传统的企业管理理论的一次挑战,它的发展使上个世纪八、九十年代和二十一世纪初的企业管理发生了深刻的变化,进一步丰富了企业管理理论。从西方学者上个世纪八十年代以来的研究情况看,企业文化理论研究有以下几方面的特点:
In order to make a more profound analysis and more reasonable explanation to the enterprise management, this is the most breakthrough in Western management theory in the last century - the theory of corporate culture (also called organizational culture or corporate culture). The theory of corporate culture is a challenge to the traditional theory of enterprise management. Its development has made profound changes in the management of enterprises in the 1980s, 1990s and early 2000s, further enriching the theory of business management. According to the research situation of western scholars since the 1980s, the research of corporate culture theory has the following characteristics: