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广告进剧情最大的好处就是使观众不知不觉地接受融合于剧情中的广告元素,降低广告收视率低于节目收视率的几率。其操作中的最大问题就是如何在节目编排中完美融合广告元素而不至生硬造作。2002年11月28日-29日在北京召开的首届“国际电视节目模式研
The biggest advantage of advertising into the plot is to make the audience unconsciously accept the elements of the ads integrated in the story, reducing the advertising ratings lower than the chances of program ratings. The biggest problem in its operation is how to perfectly blend the advertising elements in the programming without harming. November 28, 2002 - 29 held in Beijing in the first "international television program model