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营销者说数字营销越来越重要,康佳将持续加大数字营销投入力度,未来会有相当大的占比。数字媒体能进行全新的传播内容构建,有全新的网络技术做支撑,并能实现各种渠道联动传播。2012年,我们在“产品同步云体验、上游同步生态圈、下游同步利益链”的理念指导下,将康佳电视进行差异化定位和区隔,全面发力云电视,涵盖云、双通道、手势识别、语音控制、双核、4K等最新
Marketers say that digital marketing is becoming more and more important. Konka will continue to increase its digital marketing efforts and will have a significant share of the future. Digital media can be a new content to build communication, a new network technology to support, and to achieve a variety of channels of communication. In 2012, under the guidance of the concept of “Product Synchronous Cloud Experience, Upstream Synchronization Ecosystem, and Downstream Synchronization Interests,” we differentiated and segmented Konka TV to make full use of cloud TV, covering cloud and dual channels , Gesture recognition, voice control, dual-core, 4K and other latest