本文从分析三星堆一、二号坑出土的青铜人体造像入手,结合蚕与蜀之间的联系,提出“纵目”是三星堆人文化认同的符号。同时,本文还从青铜神坛上的鸟足涡纹服小人像出发,结合青铜器上的涡纹纹饰,分析蜀文化与商文化的关系。根据文献和三星堆祭祀坑所出的人头像推测三星堆文化中区别族属的因素。总结出三星堆社会内部以发型区别族属,以服饰区别尊卑的文化特征。 Based on the analysis of the bronze human statues unearthed in the No. 1 and No. 2 pit of Sanxingdui and combining the relationship between the silkworm and the Shu, this paper proposes that the vertical head is the symbol of Sanxingdui cultural identity. At the same time, this article also from the bronze altar on the avian clothing viper clothing portraits, combined with the bronze ornamentation, analysis of Shu culture and business culture. According to the literature and Sanxingdui sacrificial pits out of the avatar speculated Sanxingdui culture in different ethnic factors. Summed up the Sanxingdui society within the hairstyle to distinguish between genus, to distinguish the supremacy of clothing cultural characteristics.