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经济的落后制约了广告业的发展,贵州省每年的广告营业额总量约5 个亿,其中电视媒体的广告经营额就占三分之一,报纸的经营额有2 个亿左右,户外广告不到1个亿。贵州本省企业在贵州的广告投放额并不大,贵州媒体83%的广告投放额来自省外的客户。 2004年贵州经济增长速度明显加快,全省生产总值为1591.9亿元,按可比价格计算,比上年增长11.4%,创1985年以来最快增长水平。第一、二、三产业增加值增长速度分别比上年提高0.7、0.9和1.8个百分点。全省人均生产总值为4215元。
Economic backwardness restricts the development of the advertising industry. The total annual advertising revenue in Guizhou Province is about 5 billion. Among them, the advertising revenue of the television media accounts for one third of the total, and the newspaper business has a value of 2 billion or so. Outdoor advertising Less than 1 billion. Guizhou province enterprises in Guizhou advertising amount is not large, Guizhou media 83% of the advertising amount from customers outside the province. In 2004, the economic growth rate of Guizhou Province accelerated noticeably. The GDP of the entire province was 159.190 billion yuan, an increase of 11.4% over the previous year at a comparable price, the fastest growth since 1985. The growth rates of the added value of the primary, secondary and tertiary industries increased by 0.7, 0.9 and 1.8 percentage points respectively over the previous year. The province’s per capita GDP was 4215 yuan.