在人们的日常社会中,销售者与消费者由于利益的不同,存在着永久无法调和的矛盾关系。在这对矛盾关系中,销售者居于主导地位,消费者处于被动地位。销售者为了一己私利,不惜花言巧语和坑蒙拐骗引诱和误导消费者,使消费者购买了难以名副其实的商品,损害了消费者的合法利益。消费者面对产生的问题,往往用息事宁人的态度,以自己吃亏告终。虽然有不少投诉者,但是真正能够投诉成功的却不多,其存在的困难不容忽视。 In people's daily life, sellers and consumers because of the different interests, there is a permanent irreconcilable contradictions. In this contradiction, the seller is in the leading position and the consumer is in a passive position. Sellers for their own self-interest, hesitant and abscondesity to lure and mislead consumers, so that consumers buy the hard-to-come-real goods, undermining the legitimate interests of consumers. In the face of the problems that consumers face, they often resort to restlessness and end their own losses. Although there are many complainants, but the real success of the complaint is not much, its existence can not be ignored.