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在“快餐式”社会里,单纯的“快”已经不能满足人们的要求。除了快,还要便捷,要什么就有什么。网上购物为我们提供了一种方便、快捷的新型购物方式。许多人说,谁都不能打败网上购物带来的便利—足不出户便可将所有东西轻松收入囊中。然而,在网上淘宝的同时,你是否想过,网上购物是不是真的那么划算呢?
Say You, Say Me — General Opinions
Not too long ago, people only shopped online for rare 1)collectables, and hard-to-find books. Today they turn to the web for everything from dresses to 2)diapers to
3)deodorant, all delivered directly to their door.
Customer A: I like shopping online ’cause it’s easy and you just don’t have to leave the comfort of your own home.
Customer B: The main reason I buy things online is to save time, so I don’t have to get dressed, get in the car, get my kids packed or get a sitter.
Customer C: It’s just really makes my life a little bit more easier, which…who doesn’t want that?
Filling the birth of the online shopping boom were 4)steep sells. 5)E-tailer’s trying to 6)lure customers away from the mall by offering 7)drastic discounts.
Customer D: They’ll have these promotions. If you buy it online, then it will be cheaper.
Online retail sales now top 100 billion dollars annually and continue to grow nearly four times faster than sales at traditional 8)retailers. But their strategies have changed. Instead of cutting prices to the bone today, you see a lot of the E-tailers competing on service levels and customer service, things that make it easier for you to simply make a purchase with the click of a mouse and not have to worry thereafter.
Unfolding the Truth…
The Wall Street Journal recently compared shopping for basic items online to the stores, and they found that the Internet rarely saves you money and can sometimes even be more expensive, meaning doing your homework is more important than ever.
Sales are the great 9)equalizer and you often see 10)promotional flyers 11)dangling in-store prices as being better than online, and conversely you can often
find online prices that beat the brick and 12)mortar stores. So you really just have to shop around.
★ Words from Professional
Matt: Donna Rosato is a writer for Money magazine who’s looked into whether online shopping really saves you cash. Donna, good morning, nice to have you here.
Donna: Great to be here.
Matt: Before we talk about dollars and cents, it…used to be it was all about electronics and travel, that’s why people went online. Now it’s everything.
Donna: It is everything. Actually last year for first time in history, people bought more clothing online than computers.
Matt: So I mean, it’s…it’s anything you want, you can find online - the question is - can you find it cheaper? And you did some comparison shopping. Some household items and then some food. Let’s start with the household items.
Donna: What we found in
general is that, if you’re gonna be shopping online, you’re actually probably not gonna find a better deal for household goods. For example, if you look at this Scott 8 pack of paper towels, I went to several online websites
and I couldn’t even find the option of having an 8 pack. Then I went to my local Wal-Mart, and not only did I find it, I found it about two dollars cheaper than I found it when I was shopping at some of the online sites.
Matt: So there goes the myth of saving money online.
Donna: That’s right.
Matt: What about some of the other products?
Donna: Well, we have the Irish Spring soap, it was…
I went to my local drug store, it was $2.49, and I went online, it was the exact same price online, but I would have paid a $5 shipping fee. So…
Matt: All right, food. Al is a big fan of buying
everything online. I need to look at the meat and smell the fish and things like that. What did you find when you compared online to in 13)grocery store shopping?
Donna: Food was interesting. Food was about exactly the same price, as you know, online, as it was in the store. I did find cottage cheese at one place slightly cheaper than my local store, but I still had to pay a shipping fee, and a shipping fee can be anywhere from five dollars to ten dollars, so you’re always paying more. So you pay for that convenience.
Matt: And people say, you know, it’s Okay for a little convenience, it’s worth the extra money. How would you argue with that?
Donna: You can’t argue with that. Though I will say you have to keep in mind that if you’re
going to order things online, it doesn’t always come perfectly. Sometimes the food leaks, sometimes it’s not what you order, so it can be convenient, but there can be 14)snag… some 15)glitches as well.
Matt: The best way to research the best deals, you have some websites that you like a lot. And you’ve got DEALTIME.COM, TECHBARGAINS.COM. You like OVERSTOCK.com. One of your tips is to actually get the lowest price online,
then go to the brick and mortar store, and get them to match the price.
Donna: That’s right. You can negotiate anything. And you can even negotiate, if you find a good deal online, most especially is the large chain stores, they’re gonna want you be their customer, so print out that deal that you found, bring it into the store, and you can probably get a good deal.
Matt: And why is it often a good idea to buy it online and pick it up at the store?
Donna: If you buy it online, and pick it up at the store, you can save the shipping fee, which is usually the big 16)drawback to shopping online, that you always have to pay a shipping fee. The bigger…the bigger the item, the more you are going to pay in shipping.
Matt: You say always use a credit card and do research, boy, that’s important, make sure you know what company you’re
dealing with.
Donna: That’s right, that’s right.
Matt: Donna, thanks so much for the
information.
Donna: Thanks.
七嘴八舌抒己见
不久以前,人们在网上购物仅仅是为了买收藏品或难寻的书籍。如今,人们在网上搜罗一切,从衣服到尿布到除臭剂,统统直接送到家门口。
顾客甲:我喜欢在网上购物,因为很方便,而且你根本无须离开舒适的家。
顾客乙:在网上购物的好处主要就是节省时间。这样,我就不用换衣服,不用开车,不用安置孩子,也不用找人临时看护孩子。
顾客丙:它的确让我的生活变得更加简便,何乐而不为呢?
网上购物欣欣向荣,随之而来的是销售迅速增长。网上零售商提供惊人的折扣以引诱(过去)光顾购物商场的顾客。
顾客丁:他们会有些促销措施。如果你在网上买,就会更便宜。
网上零售额现已高达每年一千亿美元,其增长速度是传统零售的近四倍。然而零售商如今改变了策略。他们不再把价钱降到无利可图,取而代之地,很多网上零售商在服务水平和客服方面展开竞争,购物更方便快捷,只须轻轻点击鼠标就可购买,而且没有后顾之忧。
真相大披露……
《华尔街日报》最近就网上采购基本用品和商场采购作了一个比较,发现网上购物没怎么省钱,有时甚至更贵,这就意味着做好了解工作比以往更加重要。
销量是很好的均衡器。我们经常会看到促销传单在商店价格牌上摇摆,告诉你这里的价钱比网上的便宜。反之,你也会经常发现网上价钱打击着真墙实瓦的现代商店。所以你确实要多点
逛街。
★ 专家的话
马特:唐娜·罗萨塔是美国《金钱》杂志的撰稿人。她正在研究网上购物是否真能帮你省钱这个问题。唐娜,早上好,非常高兴能邀请你来到这儿。
唐娜:我很高兴来到这里。
马特:在我们谈及钱这个实际问题之前——人们以前跑到网上去,全是为了电子产品和旅行之类的。现在网上什么
都有。
唐娜:是的,什么都有。事实上,在去年,人们在网上买衣服的数量超过了买电脑,这是有史以来第一次。
马特:我想说的是……你能在网上找到任何需要的东西—但问题是,你在网上买会更便宜吗?你对这两种购物形式进行了比较。一些家居用品,还有食物。让我们从家居用品说起吧。
唐娜:我们的发现大体上是这样的。如果你在网上购物,事实上你就很可能找不到满意的家用品交易。例如,如果你想要这种“斯科特”牌的8扎纸巾,我找了好几个网站,根本找不到一个是8扎的。后来我去了我附近的沃尔玛,我不但找到了,还发现它比我在一些网站上购物时看到的便宜2美元。
马特:所以,这就谈到了网上购物省钱的谜团。
唐娜:是的。
马特:其他的产品又怎么样呢?
唐娜:嗯,有一种叫“爱尔兰之春”的肥皂,它是……我去我当地的药店买是2.49 美元一块。而到网上一看,一模一样的价钱,但是我要出5美元的运费,所以……
马特:好的,轮到食物。艾尔是网购的忠实粉丝,一切都想在网上买到;而我则是要看看肉呀,闻闻鱼腥味那种人。当你比较网上购物和在食品杂货店买东西时,你有什么发现?
唐娜:网购食品很有趣。食物的价钱几乎分毫不差,你知道,网上和食品店里的价格都一样。我曾发现网上一个地方的松软干酪比我当地的商店要便宜一点,但我还是要付运费,而运费根据送货地点从5美元到10美元不等,所以你还是得多花钱。因此,你用钱来买方便。
马特:有些人说,你知道,没关系,这样方便,值得付点额外的钱。你对这一点怎么看?
唐娜:你没办法说谁对谁错,尽管我认为你一定要记住,如果你打算在网上订购什么,它不一定总是那么完美。有时候食物会漏出来,有时候货物不是你订购的那样东西。所以,这既可能是便利的,也可能会出现问题。
马特:有一个找到好买卖的最佳方法,找一些你很喜欢的网站。你已经有DEALTIME.COM、TECHBARGAINS.COM这些网站了,也喜欢OVERSTOCK.COM。
你的其中一个建议就是先在网上找到最低的价钱,然后去现实的商店里,让他们给你这个价钱。
唐娜:就是这样。任何东西你都可以讨价还价。如果你在网上看到一个不错的买卖,你也可以还价,主要是,特别是和那些大型连锁店杀价,他们会希望你成为他们的客人。所以把你找到的价钱打印出来,带到商店,你很有可能做成一桩不错的买卖。
马特:为什么通常先在网上订购,再去商场提货比较好呢?
唐娜:如果你在网上订购,再去商场提货,你就可以省下运费。运费通常是网上购物的一大劣势,你总要付运费。那个物品越……越大,你就要付越多
运费。
马特:你也提到要用信用卡并做调查,那很重要,确保你知道自己在和什么公司做交易。
唐娜:对,是这样的。
马特:唐娜,非常感谢你和我们分享。
唐娜:谢谢。
Say You, Say Me — General Opinions
Not too long ago, people only shopped online for rare 1)collectables, and hard-to-find books. Today they turn to the web for everything from dresses to 2)diapers to
3)deodorant, all delivered directly to their door.
Customer A: I like shopping online ’cause it’s easy and you just don’t have to leave the comfort of your own home.
Customer B: The main reason I buy things online is to save time, so I don’t have to get dressed, get in the car, get my kids packed or get a sitter.
Customer C: It’s just really makes my life a little bit more easier, which…who doesn’t want that?
Filling the birth of the online shopping boom were 4)steep sells. 5)E-tailer’s trying to 6)lure customers away from the mall by offering 7)drastic discounts.
Customer D: They’ll have these promotions. If you buy it online, then it will be cheaper.
Online retail sales now top 100 billion dollars annually and continue to grow nearly four times faster than sales at traditional 8)retailers. But their strategies have changed. Instead of cutting prices to the bone today, you see a lot of the E-tailers competing on service levels and customer service, things that make it easier for you to simply make a purchase with the click of a mouse and not have to worry thereafter.
Unfolding the Truth…
The Wall Street Journal recently compared shopping for basic items online to the stores, and they found that the Internet rarely saves you money and can sometimes even be more expensive, meaning doing your homework is more important than ever.
Sales are the great 9)equalizer and you often see 10)promotional flyers 11)dangling in-store prices as being better than online, and conversely you can often
find online prices that beat the brick and 12)mortar stores. So you really just have to shop around.
★ Words from Professional
Matt: Donna Rosato is a writer for Money magazine who’s looked into whether online shopping really saves you cash. Donna, good morning, nice to have you here.
Donna: Great to be here.
Matt: Before we talk about dollars and cents, it…used to be it was all about electronics and travel, that’s why people went online. Now it’s everything.
Donna: It is everything. Actually last year for first time in history, people bought more clothing online than computers.
Matt: So I mean, it’s…it’s anything you want, you can find online - the question is - can you find it cheaper? And you did some comparison shopping. Some household items and then some food. Let’s start with the household items.
Donna: What we found in
general is that, if you’re gonna be shopping online, you’re actually probably not gonna find a better deal for household goods. For example, if you look at this Scott 8 pack of paper towels, I went to several online websites
and I couldn’t even find the option of having an 8 pack. Then I went to my local Wal-Mart, and not only did I find it, I found it about two dollars cheaper than I found it when I was shopping at some of the online sites.
Matt: So there goes the myth of saving money online.
Donna: That’s right.
Matt: What about some of the other products?
Donna: Well, we have the Irish Spring soap, it was…
I went to my local drug store, it was $2.49, and I went online, it was the exact same price online, but I would have paid a $5 shipping fee. So…
Matt: All right, food. Al is a big fan of buying
everything online. I need to look at the meat and smell the fish and things like that. What did you find when you compared online to in 13)grocery store shopping?
Donna: Food was interesting. Food was about exactly the same price, as you know, online, as it was in the store. I did find cottage cheese at one place slightly cheaper than my local store, but I still had to pay a shipping fee, and a shipping fee can be anywhere from five dollars to ten dollars, so you’re always paying more. So you pay for that convenience.
Matt: And people say, you know, it’s Okay for a little convenience, it’s worth the extra money. How would you argue with that?
Donna: You can’t argue with that. Though I will say you have to keep in mind that if you’re
going to order things online, it doesn’t always come perfectly. Sometimes the food leaks, sometimes it’s not what you order, so it can be convenient, but there can be 14)snag… some 15)glitches as well.
Matt: The best way to research the best deals, you have some websites that you like a lot. And you’ve got DEALTIME.COM, TECHBARGAINS.COM. You like OVERSTOCK.com. One of your tips is to actually get the lowest price online,
then go to the brick and mortar store, and get them to match the price.
Donna: That’s right. You can negotiate anything. And you can even negotiate, if you find a good deal online, most especially is the large chain stores, they’re gonna want you be their customer, so print out that deal that you found, bring it into the store, and you can probably get a good deal.
Matt: And why is it often a good idea to buy it online and pick it up at the store?
Donna: If you buy it online, and pick it up at the store, you can save the shipping fee, which is usually the big 16)drawback to shopping online, that you always have to pay a shipping fee. The bigger…the bigger the item, the more you are going to pay in shipping.
Matt: You say always use a credit card and do research, boy, that’s important, make sure you know what company you’re
dealing with.
Donna: That’s right, that’s right.
Matt: Donna, thanks so much for the
information.
Donna: Thanks.
七嘴八舌抒己见
不久以前,人们在网上购物仅仅是为了买收藏品或难寻的书籍。如今,人们在网上搜罗一切,从衣服到尿布到除臭剂,统统直接送到家门口。
顾客甲:我喜欢在网上购物,因为很方便,而且你根本无须离开舒适的家。
顾客乙:在网上购物的好处主要就是节省时间。这样,我就不用换衣服,不用开车,不用安置孩子,也不用找人临时看护孩子。
顾客丙:它的确让我的生活变得更加简便,何乐而不为呢?
网上购物欣欣向荣,随之而来的是销售迅速增长。网上零售商提供惊人的折扣以引诱(过去)光顾购物商场的顾客。
顾客丁:他们会有些促销措施。如果你在网上买,就会更便宜。
网上零售额现已高达每年一千亿美元,其增长速度是传统零售的近四倍。然而零售商如今改变了策略。他们不再把价钱降到无利可图,取而代之地,很多网上零售商在服务水平和客服方面展开竞争,购物更方便快捷,只须轻轻点击鼠标就可购买,而且没有后顾之忧。
真相大披露……
《华尔街日报》最近就网上采购基本用品和商场采购作了一个比较,发现网上购物没怎么省钱,有时甚至更贵,这就意味着做好了解工作比以往更加重要。
销量是很好的均衡器。我们经常会看到促销传单在商店价格牌上摇摆,告诉你这里的价钱比网上的便宜。反之,你也会经常发现网上价钱打击着真墙实瓦的现代商店。所以你确实要多点
逛街。
★ 专家的话
马特:唐娜·罗萨塔是美国《金钱》杂志的撰稿人。她正在研究网上购物是否真能帮你省钱这个问题。唐娜,早上好,非常高兴能邀请你来到这儿。
唐娜:我很高兴来到这里。
马特:在我们谈及钱这个实际问题之前——人们以前跑到网上去,全是为了电子产品和旅行之类的。现在网上什么
都有。
唐娜:是的,什么都有。事实上,在去年,人们在网上买衣服的数量超过了买电脑,这是有史以来第一次。
马特:我想说的是……你能在网上找到任何需要的东西—但问题是,你在网上买会更便宜吗?你对这两种购物形式进行了比较。一些家居用品,还有食物。让我们从家居用品说起吧。
唐娜:我们的发现大体上是这样的。如果你在网上购物,事实上你就很可能找不到满意的家用品交易。例如,如果你想要这种“斯科特”牌的8扎纸巾,我找了好几个网站,根本找不到一个是8扎的。后来我去了我附近的沃尔玛,我不但找到了,还发现它比我在一些网站上购物时看到的便宜2美元。
马特:所以,这就谈到了网上购物省钱的谜团。
唐娜:是的。
马特:其他的产品又怎么样呢?
唐娜:嗯,有一种叫“爱尔兰之春”的肥皂,它是……我去我当地的药店买是2.49 美元一块。而到网上一看,一模一样的价钱,但是我要出5美元的运费,所以……
马特:好的,轮到食物。艾尔是网购的忠实粉丝,一切都想在网上买到;而我则是要看看肉呀,闻闻鱼腥味那种人。当你比较网上购物和在食品杂货店买东西时,你有什么发现?
唐娜:网购食品很有趣。食物的价钱几乎分毫不差,你知道,网上和食品店里的价格都一样。我曾发现网上一个地方的松软干酪比我当地的商店要便宜一点,但我还是要付运费,而运费根据送货地点从5美元到10美元不等,所以你还是得多花钱。因此,你用钱来买方便。
马特:有些人说,你知道,没关系,这样方便,值得付点额外的钱。你对这一点怎么看?
唐娜:你没办法说谁对谁错,尽管我认为你一定要记住,如果你打算在网上订购什么,它不一定总是那么完美。有时候食物会漏出来,有时候货物不是你订购的那样东西。所以,这既可能是便利的,也可能会出现问题。
马特:有一个找到好买卖的最佳方法,找一些你很喜欢的网站。你已经有DEALTIME.COM、TECHBARGAINS.COM这些网站了,也喜欢OVERSTOCK.COM。
你的其中一个建议就是先在网上找到最低的价钱,然后去现实的商店里,让他们给你这个价钱。
唐娜:就是这样。任何东西你都可以讨价还价。如果你在网上看到一个不错的买卖,你也可以还价,主要是,特别是和那些大型连锁店杀价,他们会希望你成为他们的客人。所以把你找到的价钱打印出来,带到商店,你很有可能做成一桩不错的买卖。
马特:为什么通常先在网上订购,再去商场提货比较好呢?
唐娜:如果你在网上订购,再去商场提货,你就可以省下运费。运费通常是网上购物的一大劣势,你总要付运费。那个物品越……越大,你就要付越多
运费。
马特:你也提到要用信用卡并做调查,那很重要,确保你知道自己在和什么公司做交易。
唐娜:对,是这样的。
马特:唐娜,非常感谢你和我们分享。
唐娜:谢谢。