当前我国印刷业改革与发展进入一个新阶段。民营企业迅速崛起,技术革新不断推进,设备更新加快,市场竞争日益激烈的今天,如何在管理中不断创新,以保持企业旺盛的活力与竞争力,是摆在我们面前的重要课题。印刷行业目前所面对困难是无序竞争,企业之间竞相压价,使得印刷价格下降。而受人民币升值影响,原材料成本上涨,人工成 At present, China’s printing industry has entered a new stage of reform and development. The rapid rise of private enterprises, continuous advancement of technological innovation, accelerated equipment renewal, and increasingly fierce market competition, how to continuously innovate in management to maintain the vitality and competitiveness of enterprises is an important issue before us. The difficulty faced by the printing industry at present is disorderly competition. Companies compete to reduce prices and print prices decline. Affected by the appreciation of the renminbi, raw material costs rose, artificially