目前,中国报业市场上活跃着多份经济类报纸,大家你追我赶,其中最具代表性、最有影响力的是三份综合财经类周报——《中国经营报》、《21世纪经济报道》和《经济观察报》,形成了“三足鼎立”的局面。这三份综合财经类周报的出现可以说是中国经济市场化进程中的必然产物,而它们的崛起更是市场竞争的硕果。三报各有特点《中国经营报》创刊相对较早,提出了“窄众意义上的专业化目标群体定论”理论、“三步五秒”规律、“一元钱规则”等说法,给中国报业以耳目一新的感觉,聚集了大批忠实读者,被誉为“中国财经类报纸的第一品牌”;而后起之秀《21世纪经济报道》和《经济观察报》自问世以来即以 At present, there are many economic newspapers active in China’s newspaper market, and everyone is chasing after me. One of the most representative and influential newspapers is the three comprehensive weekly newspapers, “China Business,” “21st Century Economic Report ”and“ Economic Observer, ”formed a“ tripartite confrontation ”situation. The emergence of these three comprehensive financial weekly can be said that China’s economic marketization process is an inevitable product, and their rise is the fruit of market competition. Three newspapers have their own characteristics “China Business” started relatively early, put forward the “narrow sense of the professional target group conclusion” theory, “three steps and five seconds ” rule And so on, gives the Chinese newspaper a refreshing feeling, gathered a large number of loyal readers, known as “the first brand of Chinese financial newspaper” ; and the rising star of “21st Century Business Herald” and “Economic Observer” self Since that