随着市场规模的扩大, 速递公司纷纷涉足单证照业务, 面对激烈的市场竞争, 邮政行业该如何应对? 一、树立品牌效应　 邮政具有百年品牌的巨大无形资产,在社会上的认知程度很高。国家邮政局近两年对 E M S 邮政特快专递不断加大投入,在网络规模、收投质量、传递速度、信息查询等 With the expansion of the market size, courier companies have set foot in the license business, in the face of fierce market competition, the postal industry how to deal with? First, establish a brand effect Post has a century-old brand of huge intangible assets, social awareness High. In the past two years, the State Post Office has continuously increased its input on the E M S postal express mail service. In terms of network size, investment quality, delivery speed, information inquiry, etc.