论文部分内容阅读
针对日益高涨的地价楼价和购买力不足的“80后”、“90后”的市场两极,万科地产研发了一系列约30平方米左右的青年公寓这类住宅产品宜商宜居,可拆可合,兼顾刚需型和投资型市场,并取名“金色领域”。设计师在设计本案时希望用跳跃的色彩,清新的色调,时尚的家具以及动感的音乐为年轻人提供一个轻松、愉悦、并有亲和力空间,走进空间如同参加一次“派对”。而样板房则被设计成一个类似橱窗般的玻璃盒子,镶入售楼部空间中,使售楼部与样板房两个功能空间合二为一,这种一体化的设计颠覆了传统的两点一线的销售模式,为产品的销售赢得了宝贵的时间。
In response to rising market prices and insufficient purchasing power, “80%” and “90%”, Vanke Real Estate has developed a series of residential products such as the Youth Apartment of about 30m2 to be livable , Removable and can be combined, taking into account the just-needed and investment-type market, and named “golden area ”. In the design of the case, the designer hopes to provide young people with a relaxed, pleasing and friendly space with jumping colors, fresh colors, stylish furniture and dynamic music, entering the space as a “party.” The model room was designed as a window-like glass box, built into the sales space, the sales department and the model room two functional space into one, this integrated design subverts the traditional two Point-of-sale model for the sale of products has won valuable time.