市场是企业发展的平台,没有市场一切均无从谈起,市场开拓是企业永恒的主题,建筑企业必须把市场开拓摆上建筑业工作重中之重的位置。而市场定位又是建筑企业开拓市场、决战市场能否取胜的关键问题。近几年来,整个建筑市场呈现出僧多粥少的局面,使得建筑、安装、装饰施工企业间的竞争日趋激烈,几乎达到残酷的程度。在这样的形势下,建筑企 Market is a platform for enterprise development, there is no market all without a word, market development is the eternal theme of enterprises, construction enterprises must put the market development work in the construction industry top priority position. The market positioning is the construction enterprises to open up the market, decisive battle market can win the key issues. In recent years, the whole construction market has become less and less congested. As a result, the competition among construction, installation and decoration construction enterprises has become fiercer and tougher. In this situation, the construction enterprises